Capotex. Cowling to Cover and Protect
The Spanish industrial company Capotex, which had a globally strong market presence since 1995, needed to create new and more modern company positioning which conveyed the development and innovation of their two star products: cowling to cover mining conveyor belts and the Tubbo i.e. modular galleries to protect people and offer several experiences.
Upon in-depth research of the company, its products and services, we defined the communication strategy in order to convey their Talent and values through its new business Brands and products. We created its brand manual and its new line of visual communication in order to utilise all online and offline commercial supports.